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From: speculator (Rep: 2550) reply to speculatorDate: 01/14/2013 08:03
Forum: PURE Bioscience - Msg #556Thread #673491701 (Rec: 0)
"Rapid 30-Second Kill Against Influenza"

Re: PURE Biosciences Surface Disinfectant Provides Rapid 30-Second Kill Against I...

Reply to speculator - Msg #2344189 - 01/14/2013 08:02

PURE Biosciences Surface Disinfectant Provides Rapid 30-Second Kill Against Influenza Business Wire   "Press Releases - English"
PURE Hard Surface Ideal for Use in Homes, Offices, Schools, Hospitals and Institutions

SAN DIEGO --(BUSINESS WIRE)-- PURE Bioscience, Inc. (NASDAQ: PURE), creator of the patented silver dihydrogen citrate (SDC) antimicrobial, is advising its institutional and household customers of the effectiveness of PURE Hard Surface disinfectant in killing various flu viruses, and emphasizing the products 24-hour residual protection capability. The Company recommends using PURE Hard Surface disinfectant and food contact surface sanitizer on all high-touch surfaces, including hand rails, banisters, handles, light switches, doorknobs, telephones, tabletops, chairs, remote controls, and appliances as well as on office, manufacturing and technical equipment.

Michael L. Krall , President and CEO of PURE Bioscience , stated, PURE Hard Surface provides an aggressive 30-second kill time against a wide range of viruses, including the dangerous influenza virus. The escalating flu epidemic poses a serious threat to human health, business and education while overburdening our healthcare system. Frequent use of PURE Hard Surface can be an effective preventative tool to stem the spread of germs.

According to the U.S. Centers for Disease Control and Prevention (CDC) and various state health agencies, the early arriving 2012-2013 flu season is resulting in increased illnesses, hospitalizations and deaths with an intensity not seen for a decade, with 44 states experiencing widespread influenza. Hospitals are overwhelmed and several metropolitan areas have declared health emergencies.

PURE Hard Surfaces efficacy against viruses exceeds that of even highly toxic chemicals, yet it is a fume-free EPA Category IV (least-toxic) product ideal for use near children, individuals with respiratory challenges and in dense population environments.

About PURE Hard Surface

US EPA registered PURE Hard Surface disinfectant and food contact surface sanitizer provides an unparalleled combination of high efficacy and low toxicity with 30-second bacterial and viral kill times and 24-hour residual protection when used as directed. SDC-based PURE Hard Surface completely kills resistant pathogens like MRSA and Carbapenem-resistant Enterobacteriaceae (Klebsiella pneumoniae NDM-1) and also effectively eliminates dangerous fungi and viruses including HIV, Hepatitis B, Hepatitis C, Norovirus, Influenza A, Avian Influenza and H1N1 as well as hazardous food pathogens such as E. coli, Salmonella and Campylobacter. PURE Hard Surface delivers powerful broad-spectrum efficacy while remaining classified as least-toxic (Category IV) by the US EPA, and its active ingredient, SDC, has been determined Generally Recognized as Safe (GRAS) for use as a biocide on food processing equipment, machinery and utensils. PURE Hard Surface is available to individual consumers at

About PURE Bioscience, Inc.
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